Jenny Sundén

Jenny Sundén


I'm a professor of gender studies. My work is in the intersection of digital media and technology studies, gender and sexuality studies, feminist queer theory and affect theory.

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Culture and Education


(Photo courtesy of Orlando G Boström)

Jenny Sundén is Professor of Gender Studies at Södertörn University, Stockholm, Sweden. She received her Ph.D. 2002 from the Department of Communication Studies, Linköping University. She has been a visiting scholar at: UC Berkeley English Department (1998-1999); INCITE (Incubator for Critical Inquiry into Technology and Ethnography), University of Surrey (2003); School of Journalism and Communication, Peking University (2006, 2008); Department of Film and Media Studies, Hunter College, City University of New York (CUNY, 2011), and Department of Media Studies, University of Turku (2018-2019). She teaches humanities and cultural studies oriented courses and supervise PhD students.

Her research is situated in the intersection of digital media studies, gender and sexuality studies, feminist and queer theory, affect theory and ethnography. She is the author of Who’s Laughing Now? Feminist Tactics in Social Media (MIT Press, 2020, with Susanna Paasonen), Gender and Sexuality in Online Game Cultures: Passionate Play (Routledge, 2012, with Malin Sveningsson) and Material Virtualities: Approaching Online Textual Embodiment (Peter Lang, 2003). Her articles appear in Ada: A Journal of Gender, New Media & Technology; Configurations; European Journal of Cultural Studies; Feminist Media Studies; First Monday; Games and Culture; Lambda Nordica; Qualitative Research Journal; Sexualities; Social Media + Society; Somatechnics; and Transformations.

She is currently working on:

1. Digital sexual cultures. Against the backdrop of the current de-platformization of sexual expression on large, U.S.-based social media platforms, the research project “Rethinking sexuality: A geopolitics of digital sexual cultures in Estonia, Sweden and Finland” (The Foundation for Baltic and East European Studies, 2020-2022) explores local digital platforms devoted to communities around nudity and kink across Nordic and Baltic contexts from three perspectives: a) digital platforms as intermediaries shaping and constraining sexual cultures and their public visibility, b) negotiations of sexual norms and hierarchies that are in play on them and c) national self-understanding and discourses of sexuality. Project members: Jenny Sundén, Susanna Paasonen, Katrin Tiidenberg.

2. Digital intimacy and disconnection. What does intimacy mean in a time of intense networked connectivity? What happens to our understanding of privacy and publicness when intimacy is increasingly mediated through devices and networks that are public, corporate and volatile? This project develops queer and feminist theory by mobilizing a media specific vocabulary of digital breaks, glitches, leaks and disconnections to critically approach norms that regulate bodies and relations. The break here becomes a critical device which lays bare underlying normative systems, as well as providing alternative modes of safe, public exposure and networked vulnerabilities.

3. Feminist tactics in social media. Online sexism, hate and harassment aim to silence women and other others through shaming and fear. In the book Who’s laughing now? Feminist tactics in social media (MIT Press, 2020, with Susanna Paasonen), we explore how feminist social media tactics that use humor, laughter and a sense of the absurd to answer name-calling, offensive language and unsolicited dick pics can rewire the affective circuits of sexual shame and acts of shaming. We examine how the contagiousness of laughter drives the emergence of networked forms of feminism by bringing people together (although it may also create rifts), arguing for the political necessity of inappropriate laughter.

DiVA (Digitala Vetenskapliga Arkivet) is Södertörn University's system for digital publishing and for registering publications produced by researchers, teachers and students.