In 2011 i completed my dissertation, Training journalists. The development of journalism education in Sweden, 1944-1970. My thesis analyses the interaction between various interests in Swedish society when the existing apprenticeship system for the journalism profession was to be replaced by a formal journalism education programme. My thesis was produced within the subject History of ideas, which exists mainly in Scandinavia. History of ideas is the study of human beliefs; religion, philosophy, science, ideologies, utopies or just stray strange ideas that one person or a group of people had. We study why and how people got those notions and conceptions of the world and how and why the ways of thinking changed.
I have had a research grant (post doc) between 2014-2017 studying the history of advertisement in Sweden during the 1930s. From the perspective of conceptual history I have investigated the use of "reklam" (advertisement) in relation to other concepts of persuasion: propaganda, agitation, information and "upplysning" (enlightment).