The Master's programme has a multidisciplinary and international approach. Every student chooses a general specialisation from one of four research areas: destination development, professional meetings, experience tourism, or risk.
The first semester covers city tourism, providing an understanding of the role and importance of the tourism phenomenon in modern society. You will study how operative management can be conducted effectively in a tourist company, as well as how information can be used in the travel process and how new products and organisational models can be developed. Finally, you will explore how tourist destinations can be planned and controlled with the help of a quality assurance system.
The second semester focuses on the production of a Master’s dissertation, starting with a literature study on a specific research question and an exploration of research methodology, before moving to writing the dissertation itself.